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Bachelor of Fashion Design: FDVIS301A Digital Brand Communication

Recommended Texts A-L

Designing brand identity : an essential guide for the whole branding team (2013) - Book by Alina Wheeler
Various editions available
Fashion artist : drawing techniques to portfolio presentation (2013) - Book
The Layout Book (2022) - Book by Gavin Ambrose; Paul Harris
ISBN: 9781350177123

Weekly Readings

Wheeler, A 2013, Designing brand identity: an essential guide for the entire branding team, 4th edn, John Wiley & Sons, Hoboken, New Jersey.

Wheeler, A 2013, Designing brand identity: an essential guide for the entire branding team, 4th edn, John Wiley & Sons, Hoboken, New Jersey.

Recommended Texts M-Z

Marketing fashion (2012) - eBook and book by Penny Gill; Richard Petrizzi; Patricia Mink Rath
Thinking with type : a critical guide for designers, writers, editors, & students (2010) - Book by Ellen Lupton
Various editions available
Visual language for designers (2009) - Book and eBook by Connie Malamed
Various editions available

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